Friday, July 2, 2010

SEO 101: Web Vultures - Scrapers Come Into Town

Isn't it weird when, while browsing the net, you find yourself sitting in front of your computer, sipping your coffee, and then reading your own content - on a different site, claimed by a different person?

Yes, plagiarism on the net is really shooting up like crazy. And the internet community usually call these web parasites as scrapers.

Web scraping, according to the wikipedia, is a computer software technique of extracting information from websites. Scrapers utilize this method to obtain content from other sites. A scraping site may copy content from one site, or it may syndicate content from numerous other sites that are related to the scraper's web page.

Victims of the scraping trade are usually sites with high page ranks in search engines. These sites are logically vulnerable to these parasitic internet copying attacks since they can easily be found once you search for specific keywords.

Scrapers may use software to do the duplication process, but they may also manually search for sites and copy content without permission or due acknowledgment (there are black hat SEOs or just plain lazy bums who do this for a living).

Once you've found out that your site content has been forged, there are three ways that you could do to stop it.

1. Contact the site owner. IF you can get his phone number, e-mail, or any other possible contact details, write that person a letter or connect with him or her and firmly but politely ask the owner to stop and delete all the plagiarized contents within the site.

2. If the problem still persists, contact the site host or the service provider, report the site and air out your concerns. They usually have customer service or complaint section that can cater to your needs.

3. If the site host or provider is taking a long time to respond, and it the offender still juices out your content, consult a lawyer. Or another option is going to an Information Technology expert.

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